Why use video for marketing?
Brands need a video marketing strategy — this idea isn't new. What has changed is how important video has become on every platform and channel.
Video is no longer just one piece of your overall marketing plan. It's central to your outreach and campaign efforts … especially your social strategy.
Video should be leveraged in all aspects of marketing and in order to ensure quality at scale, you must adopt efficient tools and solutions that grow with your company.